associate dean of programs and learning, KSB; assistant professor of marketing
Area of Expertise:
Consumer decision making, emotional and high-risk choices, information processing, marketing and public policy issues dealing with child and adolescent consumers
Additional Information:
Wendy Boland's teaching interests include consumer behavior, principles of marketing, marketing research, and marketing policy. She serves as the faculty advisor to the Graduate Marketing Club. Prior to receiving her PhD from the University of Arizona, Boland worked as an auditor for a large public accounting firm.
Foreign Language Fluency:
n/a
Academic Credentials:
BSBA, Bucknell University; MBA, University of Massachusetts; PhD, University of Arizona