Aerial shot of the McKinley building on American University's campus.

Our Story

The American University School of Communication empowers undergraduates and graduates in its programs to tell stories that influence change, inspire action, and transform our communities and our world.

Each one of our bachelor of arts programs will hone your professional skills for audio, video, mobile, and online platforms. You'll build a core knowledge and bolster that with solid fundamentals in communication and media theory and research, writing, editing, and media production.

Our graduate programs will build your competence and knowledge as a multi-platform communicator. We will teach you the in-demand skills critical to your professional success. You will also learn the critical theory and fundamental underpinnings to sustain your career well into the future.

With Washington, D.C., one of the most exciting, influential, and dynamic cities in the world, as your classroom, you'll have opportunities and internships that will open the door to a career in the communication industry.

Make your mark, author your story, and shape your future. Find your place at the American University School of Communication. 

Mission, Vision, and Values

Our Mission

AU SOC Engages the most pressing issues of our time through teaching, scholarship, and professional experiences in communication and media in Washington and beyond.

Our Vision

AU SOC is a top student-centered school where engaged scholars, passionate learners, bold leaders, and active alumni advance knowledge, shape professional practice, and address society’s current and emerging challenges.

Our Values

Inclusion, Scholarship, Excellence, Social Impact, Integrity, Collaboration, Innovation

SOC’s Strategic Priorities

  • Develop and deliver high-impact scholarship and programs that generate new knowledge, contribute to professional and creative practice, and shape large-scale discourse.
  • Support and enhance pedagogical excellence throughout all SOC programs.
  • Increase student access to transformational experiential learning opportunities.
  • Promote inclusive excellence.
  • Increase our visibility and enhance our reputation.
  • Attract, engage, and retain top talent to AU.
  • Increase resource development to support attainment of strategic priorities.
Dr. Marnel Niles Goins. Credit: Terrence Forte

Communications ·

Dr. Marnel Niles Goins Named Dean of American University School of Communication

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By the numbers

1,110

Undergraduate Students

331

Graduate Students

54

Full-Time Faculty